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Sustainability Experts Series: The Great Green Hush: A Perfectly Accounted Apocalypse?

Tue 02 Jul

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Zoom Meeting Details Here

Our next event tackles 'Green Hushing', featuring John Pabon, author of “The Great Greenwashing”, alongside industry experts. Join the conversation on regulatory engagement, industry responsibility, ESG accounting and compliance in RFPs.

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Sustainability Experts Series: The Great Green Hush: A Perfectly Accounted Apocalypse?
Sustainability Experts Series: The Great Green Hush: A Perfectly Accounted Apocalypse?

Time & Location

02 Jul 2024, 15:00 – 17:00 BST

Zoom Meeting Details Here

About the Event

As environmental challenges escalate, the media and entertainment technology industry must intensify its sustainability efforts. However, despite the growing urgency, engagement from regulators and policymakers has waned, leaving sustainability leaders within the industry feeling frustrated and abandoned. Political distractions are partly to blame, but the complexity of measuring and ensuring objectivity in emerging ESG accounting has also contributed. Early mistakes have led to a more cautionary approach, resulting in what we term the 'Green Hush.'

Our next event in the Sustainability Experts Series, produced by Broadcast Projects and sponsored by Greening of Streaming, tackles this critical issue head-on. Join us for a thought-provoking discussion on Green Hushing trends at a political policy level.

This session will feature John Pabon, author of "The Great Greenwashing," alongside industry leaders and sustainability experts. Despite the complications faced by companies trying to establish a compliance framework with regulators, industry actors have been making their…

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