Sky Peak Technologies joins Greening of Streaming

Disney+ is reportedly dropping HEVC in favour of VP9, Google's royalty-free video format. On paper, it's a licensing decision: HEVC comes with patent fees, VP9 doesn't. But every format switch also changes how much electricity gets used to encode and play back video — and nobody had actually measured it. So our Watt Lab did. The first version was wrong GoS President and Watt Lab co-chair Ben Schwarz posted an early measurement from OWL, our energy test bench. Two well-known f

PARIS, FR and ODENSE, DK - 10 July 2026 - Greening of Streaming (GoS), the Paris-based global non-profit association working to make streaming more sustainable and energy efficient, welcomes Pixop, a video enhancement technology provider, to its growing network of members. Pixop uses machine learning to restore and enhance video, enabling broadcasters and media companies to deliver UHD-quality output from HD footage. Productions can keep shooting and storing in HD and still d