PARIS, FR and ODENSE, DK - 10 July 2026 - Greening of Streaming (GoS), the Paris-based global non-profit association working to make streaming more sustainable and energy efficient, welcomes Pixop, a video enhancement technology provider, to its growing network of members. Pixop uses machine learning to restore and enhance video, enabling broadcasters and media companies to deliver UHD-quality output from HD footage. Productions can keep shooting and storing in HD and still d

A conversation with Agnès Pleincassagne, Director of Sustainable Commercial Transformation at Eutelsat For many people working in media and technology, sustainability enters the conversation through carbon metrics, efficiency targets, or regulatory pressure. For Agnès Pleincassagne, it began somewhere else entirely. Almost thirty years ago, early in her career, she accepted what appeared to be a promising international business development role. She left London, relocated to

Where Policy Meets Practice in Streaming Technical Efficiency By Greening of Streaming PolicyLab In our first posts, we introduced the PolicyLab and the framework guiding our work. This blogpost moves into the work itself . One of short-term work items is to develop a series of best practices for technical efficiency across the streaming ecosystem. This is not a set of final recommendations, but a transparent view into work in progress, focused on areas where policy ambition